[ Case studies / 16 ]
Every campaign we planned, made and bought, and exactly what it returned.
01Golf / 2024
Malbon
Turning golf drops into sell-outs
- attributable online sales
- $10.5M+attributable online sales
- blended ROAS
- 4X+blended ROAS
- ROAS on top collections
- 8–10XROAS on top collections
02Album / 2020
KSI
A creator audience, converted into an album audience
- UK album chart
- #2UK album chart
- Spotify pre-saves
- 50k+Spotify pre-saves
- Spotify streams
- 350M+Spotify streams
- YouTube views
- 75M+YouTube views
03Wynwood / 2023
Oasis
A venue calendar that sells itself out
- ticket sales
- $10Mticket sales
- tickets sold
- 350ktickets sold
- email subscribers
- 150k+email subscribers
- SMS subscribers
- 35k+SMS subscribers
04Tour / 2025
Kiss of Life
A North American tour that sold out before the day was done
- tickets sold in under 2 hours
- 40k+tickets sold in under 2 hours
- shows added for demand
- 3shows added for demand
- fans reached
- 10M+fans reached
- campaign impressions
- 31M+campaign impressions
05Tour / 2022
Illenium
Tickets and merch across a continent
- tickets sold across North America
- 150k+tickets sold across North America
- SMS subscribers collected
- 10k+SMS subscribers collected
- impressions generated
- 50M+impressions generated
06Festival / 2022
Vibra Urbana
A festival campaign turned from loss to profit
- attributable ticketing revenue
- $750k+attributable ticketing revenue
- attributable ticket sales
- 5k+attributable ticket sales
- overall ROAS
- 6X+overall ROAS
- ROAS on top campaigns
- 16X+ROAS on top campaigns
07Brand / 2024
Kappa
New collections, new customers
- attributable online sales
- $3.1M+attributable online sales
- blended ROAS
- 8X+blended ROAS
- ROAS on top campaigns
- 10–11XROAS on top campaigns
08Single / 2022
Peso Pluma & Natanael Cano
A single carried by creators
- Spotify streams
- 700M+Spotify streams
- TikTok creates
- 438k+TikTok creates
- YouTube views
- 300M+YouTube views
09Single / 2023
bbno$
Daily streams, daily creates
- daily streams during campaign
- 500k+daily streams during campaign
- Spotify streams
- 41M+Spotify streams
- YouTube views
- 13M+YouTube views
- TikTok creates
- 132k+TikTok creates
10Artist / 2023
Emotional Oranges
Streaming, touring and merch, one programme
- tickets sold
- 150k+tickets sold
- Spotify streams
- 300M+Spotify streams
- YouTube views
- 25M+YouTube views
11Single / 2017
Kris Wu & Travis Scott
A #1 on iTunes US inside a day
- Spotify pre-saves in under 24 hours
- 8k+Spotify pre-saves in under 24 hours
- iTunes US chart
- #1iTunes US chart
- Spotify streams
- 38M+Spotify streams
- YouTube views
- 19M+YouTube views
12Festival / 2018
88rising
An inaugural festival that trended its way to a sell-out
- tickets sold
- 10ktickets sold
- trending on Twitter during campaign
- #1trending on Twitter during campaign
- campaign impressions
- 100M+campaign impressions
13Single / 2022
B.I & Soulja Boy
A single and its video, across two markets
- Spotify streams
- 158M+Spotify streams
- YouTube views
- 95M+YouTube views
- TikTok creates
- 55k+TikTok creates
- 14
Music
82MAJOR
Taking a K-pop group stateside
[ + ] Figures to follow
- 15
Music
Electric Guest
A record cycle, on the street and in the feed
[ + ] Figures to follow
- 16
Brand
Overnght
Making every sport feel major
[ + ] Figures to follow