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Crowd Control Digital: Culture first. Numbers always.

[ Since 2015 ]

Built to moveattention, sales, streams, fans, culture

[ Take over the world ]

Twelve markets. Take them all.

  • $10.5M+ attributable online sales, Malbon Golf
  • #2 UK album chart, KSI — Dissimulation
  • $10M ticket sales, Oasis Wynwood
  • 40k+ tickets sold in under 2 hours, Kiss of Life — Kiss Road
  • 150k+ tickets sold across North America, Illenium — The Ascend Tour
  • $750k+ attributable ticketing revenue, Vibra Urbana
  • $3.1M+ attributable online sales, Kappa
  • 4X+ blended ROAS, Malbon Golf

[ 01 ] On the record

Ten years of campaigns for the biggest names in music, sport and culture, and the figures they produced. Every number here is published, attributable and tied to the case that earned it. Point at one to see how we got there.

attributable revenue
$24M+
streams
1.5B+
tickets sold
700k+
video views
500M+

[ 02 ] How it compoundsStep 1 of 5

  1. 01Attention
  2. 02Sales
  3. 03Streams
  4. 04Fans
  5. 05Culture

Get seen by the right crowd

300M+

YouTube views / Peso Pluma & Natanael Cano — PRC

Culture is the goal. Every step before it is a number we answer for.

[ 03 ] Case by case

The campaigns those figures came from, and what we did to get them.

[ Case 01 / 07 ]Golf2024Paid MediaCreative Services

Malbon

Turning golf drops into sell-outs

Support brand stakeholders with campaign strategy and paid media management surrounding the release of new collections, driving new visitors and attributable online sales.

Read the case →
attributable online sales
$10.5M+attributable online sales
blended ROAS
4X+blended ROAS
ROAS on top collections
8–10XROAS on top collections

[ Case 02 / 07 ]Album2020Strategy & ConsultingPaid Media

KSI

A creator audience, converted into an album audience

We supported label teams with release strategy and managed paid media for the “Dissimulation” album, achieving the #2 UK album, 50,000+ Spotify pre-saves, 350M+ Spotify streams, and 75M+ YouTube views.

Read the case →
UK album chart
#2UK album chart
Spotify pre-saves
50k+Spotify pre-saves
Spotify streams
350M+Spotify streams
YouTube views
75M+YouTube views

[ Case 03 / 07 ]Wynwood2023Strategy & ConsultingPaid Media

Oasis

A venue calendar that sells itself out

Our team fully managed marketing strategy and execution for the lifetime of venue operations, from opening night through the property sale in 2024.

Read the case →
ticket sales
$10Mticket sales
tickets sold
350ktickets sold
email subscribers
150k+email subscribers
SMS subscribers
35k+SMS subscribers

[ Case 04 / 07 ]Tour2025Strategy & ConsultingPaid MediaCreative Services

Kiss of Life

A North American tour that sold out before the day was done

Help support management and touring teams with overall marketing strategy and paid media management surrounding the Kiss Of Life “KISS ROAD” North American tour dates.

Read the case →
tickets sold in under 2 hours
40k+tickets sold in under 2 hours
shows added for demand
3shows added for demand
fans reached
10M+fans reached
campaign impressions
31M+campaign impressions

[ Case 05 / 07 ]Tour2022Strategy & ConsultingPaid Media

Illenium

Tickets and merch across a continent

Support management and with tour marketing strategy, while managing paid media campaigns to increase overall ticket sales and merch sales during The Ascend Tour in North America.

Read the case →
tickets sold across North America
150k+tickets sold across North America
SMS subscribers collected
10k+SMS subscribers collected
impressions generated
50M+impressions generated

[ Case 06 / 07 ]Festival2022Strategy & ConsultingPaid Media

Vibra Urbana

A festival campaign turned from loss to profit

Our team supported the Vibra Urbana festival team with a paid media strategy overhaul after initial internal efforts generated a net-loss during the initial launch of the 2022 festival campaign.

Read the case →
attributable ticketing revenue
$750k+attributable ticketing revenue
attributable ticket sales
5k+attributable ticket sales
overall ROAS
6X+overall ROAS
ROAS on top campaigns
16X+ROAS on top campaigns

[ Case 07 / 07 ]Brand2024Strategy & ConsultingPaid Media

Kappa

New collections, new customers

Support brand stakeholders with campaign strategy and paid media management surrounding the release of new collections, driving new visitors and attributable online sales.

Read the case →
attributable online sales
$3.1M+attributable online sales
blended ROAS
8X+blended ROAS
ROAS on top campaigns
10–11XROAS on top campaigns

[ 04 ] Who has made the trip

  • Amazon
  • Apple
  • Beats By Dre
  • Porsche
  • Foot Locker
  • Monster Energy
  • NBA
  • NFL
  • Golden State Warriors
  • Formula 1
  • Malbon Golf
  • EDITION Hotels
  • Marriott Hotels
  • Warner Bros.
  • Polymarket
  • Weedmaps
  • Capcom
  • Kappa
  • Pink+Dolphin
  • SLVRLAKE Denim
  • Branded Bills
  • Invert Bio
  • All Def
  • No Jumper
  • Barker Wellness
  • Aplós
  • Prima
  • Travis Scott
  • Snoop Dogg
  • Tupac Shakur
  • Imagine Dragons
  • Marshmello
  • Kygo
  • AESPA
  • RIIZE
  • Kiss Of Life
  • Joji
  • Kid Laroi
  • KSI
  • Slipknot
  • Megadeth
  • Bad Religion
  • NOFX
  • Illenium
  • Excision
  • Galantis
  • Chainsmokers
  • Knife Party
  • Jessie Reyez
  • JPEGMAFIA
  • Rich Brian
  • Lil Tecca
  • NLE Choppa
  • BBNO$
  • Guapdad 4000
  • Emotional Oranges
  • Gordo
  • Kris Wu
  • Luke Grimes
  • Liza Soberano
  • Sublime With Rome
  • Spinal Tap
  • TARAKA
  • Universal Music Group
  • Sony Music
  • Warner Music Group
  • Capitol Records
  • RCA Records
  • Virgin Music Group
  • BMG
  • Concord Music Group
  • SM Entertainment
  • 88rising
  • Red Bull Records
  • Epitaph Records
  • Loma Vista Records
  • Spinnin Records
  • Dim Mak Records
  • Fool’s Gold Records
  • Saban Music Group
  • HITCO
  • Prescription Songs
  • RECORDS CO.
  • Stem
  • Transparent Arts
  • Red Light Management
  • Vector MGMT
  • CAA
  • United Talent Agency
  • Wasserman
  • Live Nation
  • AEG Presents
  • Insomniac Events
  • Eventim
  • Avant Gardner
  • Disco Donnie Presents
  • Oasis Wynwood
  • Vibra Urbana
  • BIG3
  • Misfits Boxing
  • Bitcoin Conference

[ Since 2015 ] Brands, artists, labels and promoters

101 names.
All on the record.

Every one of them came for a number: tickets, streams, sales, a chart position. The record of how each one landed is published, case by case.

[ 05 ] Services · Five disciplines, one scoreboard

Every service is accountable to an outcome. Nothing ships unless we know which number it is meant to move.

Keep scrolling →

[ 01 ]

Strategy & Consulting

Every campaign starts as an idea

Release, launch and growth strategy built on real data, from a single drop to a twelve-month plan.

  • Release and rollout strategy
  • Brand and audience audits
  • Growth planning
  • Tour marketing

[ 02 ]

Creative Services

Made real, down to the last detail

Campaign creative, content and edits made for the feed they will run in.

  • Campaign concepts
  • Short-form content and edits
  • Ad creative
  • Visualizers and artwork

[ 03 ]

Paid Media

Launched where the audience is

Paid social, search and video bought against outcomes that matter: streams, tickets and sales.

  • Meta and Instagram
  • TikTok
  • YouTube and Google
  • Measurement and reporting

[ 04 ]

Billboards & OOH

Until it’s on every street

Out-of-home placements, from a single board to a city takeover.

  • Billboards
  • Digital out-of-home
  • Street campaigns

[ 05 ]

Event Production

And in the room where it happens

Launch events, activations and fan experiences.

  • Activations
  • Listening events
  • Fan experiences

[ 06 ] Who has made the trip

101 brands, artists, labels and promoters, on one wheel. Spin, or jump to a category.

[ 07 ] It starts with Crowd Control